Urban Daddy Cycling Classic

E2NY Festival, Urban Daddy, Cycling Classic, East Hampton, Interactive DesignE2NY Festival, Urban Daddy, Cycling Classic, East Hampton, Interactive DesignE2NY Festival, Urban Daddy, Cycling Classic, East Hampton, Interactive DesignThis looks like it must have been a lot of fun. As part of the E2NY Festival this summer in the Hamptons, Red Paper Heart – a collective of artists and coders who make music videos, installations and games by combining interactivity and animation –was asked to create an installation for UrbanDaddy. They proposed a head-to-head bike race with a design focus, mapping forests, foxbears and orbs to the speed of the bikes, giving the rider a sense of their speed. The rides lasted 60 seconds. The faster the cyclist the farther they got unlocking multiple environments. Some even made it to space.

Here’s a video worth checking out for a better sense of the event as well as the added treat of listening to a Collabcubed favorite: Ed Sharpe & the Magnetic Zeros’ song “Home”.

I think they should implement something like this in my spin classes…

via TagoArtwork

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