This is such a fun project! Though it’s been traveling the world for a few years, this is the first I’ve heard of it. The RedBall Project by New York based artist Kurt Perschke, consists of a series of temporary installations within a city over a span of a couple of weeks. Perschke finds interesting, and somewhat humorous, locations (though, a giant red ball in any location automatically evokes a certain amount of humor) that are often taken for granted. The previously neglected spaces come to the foreground highlighting the nooks and crannies of urban life.
For Perschke, the core of the project’s goal is the invitation to the public to engage and unleash their imagination. “Every time a passerby says – ‘You know, I know the perfect place to put it!’ – RedBall has succeeded in creating a moment of imagination.”
The project has taken place in many cities including Barcelona, Taipei, Chicago, Toronto, Sydney, Portland and most recently Abu Dhabi. Up next: Perth, from February 10 – March 3rd. Hey Kurt! How about bringing the project home to NYC?! I know the perfect place…
Here’s a short video by Tony Gaddis of the project in Chicago: